Zhonglu Ocean Group Joins Hands with Ginza Group to Build a High end Brand of Deep Sea Tuna Food

Release Time:2023-05-05 Views:763 times

On May 2nd, the strategic cooperation ceremony between Zhonglu Ocean Shipping Company and Lu Shang Ginza Group was held at Jinan Ginza Yuhan Store.

Zhonglu Ocean Shipping Company has signed a strategic cooperation agreement with Ginza Group, and Ginza Supermarket will set up counters to promote high-quality tuna products using the advantages of online and offline channels. On the day of World Tuna Day, a 160 pound bluefin tuna was unveiled on the red silk at the event site. Representatives from both sides jointly sounded gongs to caress their swords, opening the tuna themed "Fish Show".

Lu Lianxing, a member of the Standing Committee of the Party Committee, Director, and Secretary of the Board of Directors of Shandong State Investment Corporation, stated that tuna, as a high-quality deep-sea fishery product, has huge development space in China. We look forward to the deep integration of the product advantages of China Shandong Ocean Shipping and the channel brand advantages of Ginza Group. Both parties will work together to create a new highland for the development of Shandong's tuna industry, allowing the public to enjoy exquisite and authentic tuna products.Zhu Huajian, Deputy Secretary of the Party Committee, Director, and Deputy General Manager of Lushang Group, stated in his speech that Lushang Group is always committed to improving the quality of consumption and making people's lives better. The signing of this strategic cooperation agreement with China Shandong Ocean Shipping aims to enable more consumers to enjoy the green, healthy, and delicious deep-sea tuna series of food. The two sides will focus on the key areas of marine fishery prefabricated dishes and deepen cooperation in the design and development of tuna series products, channel expansion, and other directions.

Zhonglu Ocean Shipping Company is an export-oriented comprehensive ocean fishing enterprise approved by the People's Government of Shandong Province. It is one of the top 5 ocean fishing enterprises in China. After more than 20 years of development, it has become a full industry chain enterprise group with complete sea and land facilities, complete industrial chain, representativeness, and competitiveness. It has a high reputation in the tuna industry and is rated as the "Shandong Province Agricultural Industry Leading Enterprise". Ginza Group is affiliated with Lushang Group and adheres to the corporate mission of "leading quality consumption and providing services for a better life". It adheres to honest management, strengthens omnichannel expansion, accelerates high-quality development, and solidly practices the "Five Hearts" service concept of "diligent work, sincere hospitality, sincere service, comfortable purchase, and reliable use", which has been widely recognized by all sectors of society. Both sides will take this cooperation as an opportunity to jointly build a high-end brand of deep-sea health food in China, and work together to create a new pattern in the domestic tuna industry.